FOR IMMEDIATE RELEASE

Innovative SellFAST^TM System Helps Property Sellers Make More Money

Tampa, Florida, 11/5/2007 - As part of its continuing effort to improve the way the business of real estate is practiced, Pretty Dog Realty recently implemented its new SellFAST Program, a system specifically designed to help those selling property (especially homes) sell it faster and for more money.  To do this, the SellFAST Program focuses on the implementation of effective marketing to build a property's perceived value.

The logic behind SellFAST is simple - the more valuable an item is, the higher the price someone will be willing to pay for it.  This logic holds true for real estate, too.  Unfortunately, many agents focus on lowering a property's price to help it sell quicker.  This minimizes the seller's profit potential.  Pretty Dog takes the opposite approach.  We use our extensive marketing experience and skills to build a property's perceived value.  This increases the likelihood that it will sell faster, and for more money.  SellFAST brings larger numbers of interested buyers who are willing to pay more, and who want to act quickly, as they don't want to risk losing the property to another buyer.  For more detailed information about the innovative, value building, SellFAST Program, please call us at 813-944-3115 or visit the official Pretty Dog Realty web site: www.PrettyDogRealty.com.

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